Sports Medicine the DIFFERENCE Inc.: An Athletic Shoe Brand with Patented Heelless Technology

THE DIFFERENCE is the first Black owned Athletic Shoe Brand with Patented Heelless Technology.

THE DIFFERENCE is a Family Business. Olguy Songolo the CEO (a HBCU graduate of Wilberforce University) and Son of Dr. Etienne Penka the brilliance behind over 20 years of research on the “Analysis of Landing and its Relationship to Musculoskeletal Injuries During Jogging” has developed a shoe that allows your feet and legs to work the way they’re supposed to.

No more heel Strike. More Natural Balance. More Performance. Less Pain. No one in the world has THE DIFFERENCE technology!

The brand is innovative and Revolutionary; This is THE DIFFERENCE.

  • The worlds first Heelless Athletic Shoe!
  • Patented Heelless Technology
  • Innovative Design
  • Walk ,Run or Stand on Clouds
  • Protects against heel strike Improve and
  • Maximize Everyday Body Performance.

You can find THE DIFFERENCE at

Website: http://www.smthedifference.com/

Instagram: @Smthedifference